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Tuesday, 20 December 2011
Learn The Right Product Launch Process For Your Business
A great way to make money from internet marketing reviews video online is to do a product launch. You could learn more about product launch process and go to Amazon, looking at who all the top authors are, contact them and help them build back end home study courses.
If you're not familiar with product launch, go get yourself a copy of The Product Launch Formula by Jeff Walker. It will take you through the process of how to do a product launch. Approach some of the guys who already have attention when it comes to successful product launch, if they're already authors, chances are they've already got a following. They might have a twitter, they might have a YouTube, they might have got something like that. If they're an author, they've got people who are watching what it is that they're doing.
You tap into that optimize press review list, take them through a process of, here's how we're going to market your product to your list. They're going to make sure they jump on board because they helped create the product. Then you do a product launch and you can do very well. You'll make a big spike at the front end and then you can just build that into a business where you just keep on driving traffic to that website and keep on making sales of that product forever.
The other thing I hear as well in regard to creating product, people talk about the idea that you don't need high quality products. A lot of old school direct mail people talk about this where sometimes you'll purchase one of their products and it looks really bad. That's one thing I respect about what Ed Dale does. Ed will make a CD and it's got a very nice intro to navigate your way through it, he'll get some nice graphics done for it and you want to make sure that you dress it up for an effective product launch process.
Don't just come out with average looking products when it comes to small business internet marketing. That works well when there is no competition but this is still low hanging fruit and you can get away with it. But for the future and you think further down the track, you're going to get a much longer life cycle out of that product, I think, if you create a higher quality product.
Also if it's a pingback optimizer review video course you've made of an author running a seminar, what do you do to secure a successful product launch process? You take that video course, you cut it up into snippets and then you load those onto YouTube. Those YouTube are just a search engine little bait, you put at the end of the video a call to action, hey, want to watch the rest of this workshop? Come back and make the purchase over here. It's a great way to get some content. That right there is fantastic. That's how I started off in my trading niche. It's done incredibly well for me and that is an incredibly successful business model as well.
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